Our digital information display solution played a key role in enhancing
the participant experience and improving event operations at the 47th
Okoli Pohorja cycling marathon. In addition to providing essential route
information, we implemented a live results display, allowing cyclists to
instantly check their official finish times directly at the finish area
and in real time.

By centralizing event information and results on a single screen, we
improved participant flow, reduced the number of inquiries directed to
event staff, and significantly eased the workload of the organizing
team. This enabled staff members to focus on delivering a high-quality
event experience and supporting participants more effectively.

The information display also served as a powerful promotional tool for
the cycling club. Through targeted membership campaigns and engaging
club-related content, we increased brand visibility and successfully
generated new leads and potential members.

Key Results

• Real-time display of official race results on-site.
• Faster and more effective participant communication.
• Reduced workload for event staff and organizers.
• Improved visitor flow and wayfinding throughout the venue.
• Successful promotion of the cycling club and acquisition of new leads.